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Engine Optimisation Web Log (BLOG) | This News Blog is dedicated to bringing news, information and innovations targeting the Search Engine Optimisation industry.
Google and the JC Penney - link scandal, caught spamming and punished for it.
Google and the JC Penney - link scandal, caught spamming and punished for it.
What Are The Most Overrated SEO Tips?Matt McGee posted a nice discussion at Sphinn asking what are the most overrated SEO techniques you know of.
What Are The Most Overrated SEO Tips?
The growth of mobile search: huge in numbers, not in CTRIt is clear that mobile is not just a growing market, it is a market to really dive into. Mobile is interesting for both search engines and for advertisers. Research performed (in the US!) by Efficient Frontier shows us that the number of mobile searches and mobile paid ads is growing rapidly. But CTR and ROI still stays behind.
The growth of mobile search: huge in numbers, not in CTR
Opt-Out "Error" Gets Ad Firm in FTC Hot WaterThe Federal Trade Commission is pushing for a browser-based do-not-track solution, but it wants more from behavioral ad firm Chitika. The commission settled with the behavioral text ad network, which the FTC claims engaged in deceptive practices and disabled user opt-outs.
Opt-Out "Error" Gets Ad Firm in FTC Hot Water
Personalize the results you find in the SERPs, Google to offer "Hide sites option"Over the years we’ve experimented with a number of ways to help you personalize the results you find on Google, from SearchWiki to stars in search to location settings. Now there’s yet another way to find more of what you want on Google by blocking the sites you don’t want to see.
Personalize the results you find in the SERPs, Google to offer "Hide sites option"
US Senate to Investigate Google for Antitrust IssuesGoogle's dominance in Internet search are among the issues the Senate's leading legislator on antitrust issues plans to scrutinize in the months ahead.
US Senate to Investigate Google for Antitrust Issues
Opt-Out 'Error' Gets Ad Firm in FTC Hot WaterThe Federal Trade Commission is pushing for a browser-based do-not-track solution, but it wants more from behavioral ad firm Chitika. The commission settled with the behavioral text ad network, which the FTC claims engaged in deceptive practices and disabled user opt-outs.
Opt-Out 'Error' Gets Ad Firm in FTC Hot Water
SMBs to Boost Social Media and E-mail Spending in 2011More than half of small and medium sized businesses that intend to spend on digital advertising and marketing in 2011 expect to increase that spending compared to last year. That's according to the just-released 2011 Outlook report from Borrell Associates.
SMBs to Boost Social Media and E-mail Spending in 2011
Bing Apologizes for SupportJapan TweetMicrosoft's Bing apologized Saturday for a tweet related to its efforts to raise money for Japan's earthquake and tsunami victims
Bing Apologizes for SupportJapan Tweet
From 25 May, European laws dictate that "explicit consent" must be gathered from web users who are being tracked via text files called "cookies".The way websites track visitors and tailor ads to their behaviour is about to undergo a big shake-up
Beat That Quote Bought by Google Then PenalisedGoogle announced yesterday that it had acquired beatthatquote the price comparison site for loans, mortgages and all things financial and then bounced it out of the search results
Beat That Quote Bought by Google Then Penalised
Device Fingerprinting Could Be Cookie KillerSeveral startups are experimenting with technologies that could completely overhaul the way connected devices are targeted and tracked
Device Fingerprinting Could Be Cookie Killer
Google Introduces a Major Algorithm Change to Improve Search ResultsGoogle Introduces a Major Algorithm Change to Improve Search Results
Google Introduces a Major Algorithm Change to Improve Search Results
Duplicate Content and Multiple Site IssuesMore site owners concerned they may be getting penalised accidentally due to duplicate content.
Duplicate Content and Multiple Site Issues
Google renews itself – againThis week we have seen a large number of newspaper and website headlines telling the world that Google has renewed itself again.
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