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Engine Optimisation Web Log (BLOG) | This News Blog is
dedicated to bringing news, information and innovations targeting the
Search Engine Optimisation industry. 
Wikipedia for SEO intelligenceSince the demise of Overtures keyword ranking tool the options for gathering data on what keyphrases searchers are using has become significantly more difficult. Many of the alternative programs available can be helpful but often the results are US based. Wikipedia’s article traffic statistics is looking like a possible alternative to analysing the relationship between rankings and traffic.
Wikipedia for SEO intelligence
Time is ripe for SEO standardsAs the SEO industry shows signs of maturing, with black-hat SEO companies gradually disappearing and industry growth stabilising, search marketing professionals are asking if the time is ripe for a set of SEO standards. The prevalence of unethical SEO techniques are still an obstacle to industry standardisation.
Time is ripe for SEO standards
Fighting malware, what's the solution?A survey carried out by Virus Bulletin has just revealed that 85% of its website users believe that search engines should do more in the battle against malware.
Fighting malware, what's the solution?
Google crowned UK's biggest brandGoogle has just come out on top in a league table of the country's leading 500 brands, according to an annual survey carried out by the research organisation Superbrands. The internet giant leapfrogged Microsoft to head a list, whose top 50 companies have an average age of 90 years – an achievement all the more remarkable as it is the only company in the 50 to have come onto the scene since 1990.
Google crowned UK's biggest brand
Yahoo! to add style to resultsYahoo! is to enhance its search engine to allow website owners to style how their sites appear in its results. The former search directory is to introduce a new open source application interface, code-named Search Monkey, which will utilise its Machine Learned Ranking technology to enable website publishers to tailor the appearance of their result entries with additional information.
Yahoo! to add style to results
American Express SEO advice is ill-conceivedSearch engine optimization providers backboneITgroup.com have hit out at a flawed American Express guide aimed at small businesses, which questions the value of professional SEO services. Open Book, the American Express practical guide for business growth, has threatened the reputation of ethical optimisation companies by advising business customers to avoid wasting money on so-called SEO specialists.
American Express SEO advice is ill-conceived
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