<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><generator>FeedManager</generator><title>Search Engine Optimisation Web Log (BLOG)</title><link>http://blog.xseo.com</link><language>en-gb</language><managingEditor>blog@xseo.com</managingEditor><webMaster>blog@xseo.com</webMaster><item><title>Linkbaiting is no stopgap SEO</title><pubDate>25/02/2008 17:32:30</pubDate><description>Last week at SES London, much of the discussion centered around LinkBait. Companies are hearing how sites such as Digg can generate thousands of visitors and links in one day and are looking to tap into social media as a quick-fix internet marketing solution.</description><link>http://blog.xseo.com/LinkbaitingnostopgapSEO</link><author>blog@xseo.com</author></item><item><title>The perfect crime</title><pubDate>21/02/2008 08:59:30</pubDate><description>Yet again this week we have been approached to identify the cause of a severe loss of rankings with nothing obvious. Unlike the BlackHat Linking which manifested earlier in the week, this is something more sinister. </description><link>http://blog.xseo.com/Theperfectcrime</link><author>blog@xseo.com</author></item><item><title>Free advertising or cheating the search engines?</title><pubDate>20/02/2008 09:00:30</pubDate><description>Matthew Inman&#8217;s badges and widgets, designed to boost his websites in the search rankings, may well be ingenious &#8211; but will they end up falling foul of search engine guidelines? This is the question posed by Michael Pollitt.</description><link>http://blog.xseo.com/Freeadvertisingorcheating</link><author>blog@xseo.com</author></item><item><title>Black hat SEO blamed for GoCompare Google penalty</title><pubDate>18/02/2008 16:34:30</pubDate><description>GoCompare has slipped down Google&#8217;s rankings as a result of what search experts believe to be a penalty imposed by the search engine. The insurance comparison website has slipped from top spot to seventh in Google&#8217;s search results for the keywords car insurance.</description><link>http://blog.xseo.com/BlackhatSEOblamedforGoCompareGooglepenalty</link><author>blog@xseo.com</author></item><item><title>Firms need to broaden search scope</title><pubDate>15/02/2008 14:34:30</pubDate><description>Companies are not thinking outside the box when it comes to search and, as a result, they could be missing out on influencing wider search results.This is the view of Patrick Altoft from Blogstorm, who feels that companies are two slow in cottoning on the fact that search is broadening and websites such as Google are including more elements like news.</description><link>http://blog.xseo.com/Firmsneedtobroadensearchscope</link><author>blog@xseo.com</author></item><item><title>Social networking hits Google profits</title><pubDate>13/02/2008 14:17:30</pubDate><description>Social networking has been cited as one of the main reasons why Google&#8217;s profits have slumped. The search engine posted a 17% rise in profits for the last quarter, which is down markedly on the 46% rise it achieved the previous quarter. </description><link>http://blog.xseo.com/SocialnetworkinghitsGoogleprofits</link><author>blog@xseo.com</author></item><item><title>I can't believe Wal-Mart is offering SEO&#44; as well as butter.</title><pubDate>11/02/2008 14:22:30</pubDate><description>Rumours have been rife for weeks and many people having been checking their calendars to make sure it's not an April Fools' Day joke.But apparently it's true. Wal-Mart has started to offer SEO and SEM services.</description><link>http://blog.xseo.com/WalmartofferingSEO</link><author>blog@xseo.com</author></item><item><title>Increasing search visibility on social media sites</title><pubDate>04/02/2008 11:30:30</pubDate><description>Applying leverage to social media sites to increase search visibility is vital for SEOs - according to a leading social media consultant.  Muhammad Saleem looked at ways in which SEOs could generate long-term results of higher search ranking from link-building.</description><link>http://blog.xseo.com/Increasingsearchvisibilitysocialmedia</link><author>blog@xseo.com</author></item><item><title>Microsoft in bid for Yahoo</title><pubDate>01/02/2008 15:49:30</pubDate><description>In a recent move Microsoft has made an offer to the Yahoo stakeholders an offer equating to more than a 60% premium on their shares. Given the not to impressive earnings announced the stock price of Yahoo shares has been a little depressed making it an ideal target for a takeover</description><link>http://blog.xseo.com/MicrosoftbidforYahoo</link><author>blog@xseo.com</author></item><item><title>What can you still get away with in SEO?</title><pubDate>01/02/2008 11:50:30</pubDate><description>About a year ago, in fact SES London 2007 if I am not mistaken, there was a log of fuss relating to &#8220;Google bombing&#8221; and that Google have over come the problem. The process of bombing is generating inbound links to a website that influences its ranking for a given search phrase. The classic was &#8220;miserable failure&#8221; (at George Bush) and &#8220;waffle&#8221; (at John Kerry).</description><link>http://blog.xseo.com/WhatyougetawaywithSEO</link><author>blog@xseo.com</author></item></channel></rss>
